Juice Guru
Noun. [joos goo-roo]

A lifestyle that you choose to step into. It’s a new way of living.  Becoming a Juice Guru means putting aside all your doubts, fears and past mistakes when it comes to living leaner and feeling younger than ever.

The Juice Guru Manifesto

A Juice Guru shatters the myth that in your 40’s, you gain extra weight, rely on medication and start feeling “old”.

A Juice Guru is empowered to feel BETTER as you age and experience life with youthful vitality.

A Juice Guru allows leaders to show you different paths, but at the end of it all, knows intuition is your best guide.

A Juice Guru is never manipulated or persuaded into trying the latest diet, trend and avoids popular opinion.

A Juice Guru knows the truth about health has already been discovered and will inspire others to awaken to the truth.

Join the movement.

A tough beginning

My name is Steve Prussack.  Here I am in my late 40’s… full of energy and able to maintain my ideal weight without effort, diets or counting calories.

But my life wasn’t always this way…by the time I graduated college, my unhealthy lifestyle of late night fast foods, frat house partying and stressful living had caught up with me. I found myself an overweight smoker who was winded after climbing a flight of steps. My cholesterol was high… and so was my blood pressure.

I knew there had to be another way… and I found it through juicing.  When nicotine came pouring out the tips of my fingers during a long-term juice cleanse, I knew that I found the answer to solving my health problems.  It led to deep cleansing and a renewal for life that continues to this day. 

This ignited a passion to share this with you, my friends and family.

Is this guy for real?

One of the biggest highlights of my life has been connecting with my high school sweetheart Julie.  We had originally planned to reconnect after college, but life got in the way…  and both of us with a failed marriage, we came together across the country… Reunited in Los Angeles where we married and started a new life together.

Julie was trying to maintain a relatively “healthy” diet, had not yet discovered the magic of daily juice when we reconnected. A lawyer by trade, Julie spent years juggling the demands of her busy career and motherhood. At the age of 40, she was tired and still carried about 10 extra pounds from having her son, which were getting more and more difficult to get rid of. She also suffered from chronic acid reflux, for which she sometimes took daily medication.

At first, Julie refused to even taste my green juices. I never pushed, but guided and led by example. It was a slow progression, but today, Julie too enjoys daily juices – even of the deepest green. Her reflux has been gone for years. And in her 40‘s she (easily) lost all of her excess baby weight and has gained a vibrancy she hasn’t had for years. Even her son has been drinking green juices (as long as they’re on the sweet side, of course…), helping him to manage his many allergies.

Learning from the Masters

I’ve spent the majority of my life connecting with the leaders in natural health through my radio show.  I’ve had the opportunity to interview some of the leading minds of our day, and some of them sit on the Juice Guru advisory board.

My heroes like Jay “Juiceman” Kordich (and his wife Linda), Dr. Thomas Lodi, the late Dr. Jameth Sheridan, the late Steve “Sproutman” Meyerowitz, Dr. Gabriel Cousens and many more have been close mentors throughout the years… and these relationships have carved the way for the work we are doing today.  These very minds helped me create the Juice Guru Certification Program, the world’s first online juice therapy course.

The Books

I’ve written two bestselling juicing books.  The latest was written in collaboration with my wife Julie.

The Complete Idiot’s Guide to Juice Fasting:  My first book was a labor of love.  I was never a big fan of calling any book an “Idiot” or “Dummy” guide… I set out to create a juice fasting book unlike any other.  Along with my co-author Bo Rinaldi (the grandfather of the Organic Food movement), our reviews indicate we exceeded our goals.

Juice fasting can be a powerful, transformative undertaking that does absolute wonders for the body. From detoxifying and cleansing, to weight loss, to increased energy and a reinvigorated digestive system, a juice fast can transform the body in a matter of weeks, or even days. However, maintaining a fast can also be a difficult undertaking without proper instruction and an understanding of the nutritional components of the fast — so clear guidance and recipes that satisfy the palate are essential to success.

My books takes you through a number of different fasts and helps you choose the right fast to lose the pounds, cleanse your system of undesirable waste and toxins, and be on your way to feeling renewed and recharged. The book also includes over 75 fantastically delicious and powerful juice recipes (and raw food transition recipes) that will not only give you what you crave in taste, but help your to recognize the transformational benefits of the juice fast.

Juice Guru: Transform Your Life by Adding One Juice a Day-  We found a major problem in the juice guru cleansing cycle… while we can lose weight and feel good after a cleanse, most of us gain that weight back within a few weeks of being off the cleanse.  The daily juice system was developed to show you how to keep those benefits (and continue to lose weight) in between cleanses…  We were amazed to find that the daily juice system can have great benefits even without cleanse programs.

This book illustrates and explains how just one, well-timed, fresh juice a day can transform health. Going one step further, it helps unravel and apply the science of creating a habit, assuring that juicing becomes easy and enjoyable for life.

A daily juice from these recipes provides boundless energy, a youthful vibrancy, a slimmer figure, sharper focus, improved health and the desire to make healthier and improved food choices in general. The best thing about juicing is that anyone can do it and the results are almost immediate. Using the simple and easy-to-follow protocols in this book is a huge step towards improving every aspect of life without a personality change or altering how your time is spent.

The 100 flavorful, bursting-with-goodness fruit and vegetable juices here are full of nutritious phytonutrients that promote a healthy lifestyle at home, work or play.

This comprehensive book demystifies juicing and helps to remove all the barriers that stand in the way of incorporating this regime for a healthy lifestyle.

The Academy

We offer a monthly membership program called “Juice Guru Academy”.  This is an online club where we connect deeper with other Juice Gurus to offer the latest trainings with other leading minds in the health movement.

This includes masterclasses, cleanse programs and other motivation on a weekly (and daily) basis.

The Certification Program

We also launched the world’s first online accredited Juice Therapy program.  We have certified juice guru practitioners all over the world… creating incredible careers in juice bars, yoga studios, fitness clubs and even right at home.

The program was designed to provide a lucrative soul-satisfying career for those passionate (like us) about spreading the message to help change our friends, family and community.

Juice Guru Advisory Board

Jay Kordich

Jay Kordich

Advisory Board

After selling close to one billion dollars in juicers and writing a number-one New York Times bestseller, Jay Kordich—known worldwide as The Juice Man—realized that juicers were just the first step in teaching people about vital foods and energetic living. So many people now find themselves overweight, addicted to harmful foods, and unhappy with their lives. But Jay knows that a wholesome, satisfying life is within your reach—if you learn the secrets to good health.
Linda Kordich

Linda Kordich

Advisory Board

Linda Kordich grew up in a vegetarian family dating back to 1965. Becoming a vegetarian at the age of 12 stood her apart from most people in those times. In her late teens, she fell into a life threatening disease known now as anorexia/bulimia. Learning through  studying and observing the natural healing qualities of fresh vegetable juices and living foods, she became well after 9 years of suffering. Recovered now for 30 years, Linda attests living foods and virtuous living a major part of her complete healing.


Mark Reinfeld

Mark Reinfeld

Advisory Board

Mark Reinfeld is the winner of Vegan.com’s Recipe of the Year Award for 2011 and has over 20 years experience preparing creative vegan and raw food cuisine. Mark was the Executive Chef for the North American Vegetarian Society’s 2012 Summerfest, one of the largest vegetarian conferences in the world. He is described by VegCooking.com as being “poised on the leading edge of contemporary vegan cooking”. He is the founding chef of the Blossoming Lotus Restaurant, winner of Honolulu Advertiser’s ‘Ilima Award for “Best Restaurant on Kaua’i”.

Juice Guru Medical Advisory Board

Dr. Thomas Lodi

Dr. Thomas Lodi

Medical Advisory Board

Thomas Lodi, MD, a master’s level clinical psychologist, received his medical degree in 1985 from the University of Hawaii. He completed his internship and residency in internal medicine at Columbia University, College of Physicians and Surgeons and worked for ten years as an internist, urgent care physician, and intensivist (ICU/CCU). After several years of additional training in alternative modalities, he narrowed his focus to integrative oncology. He is a member of the American Society of Clinical Oncology (ASCO), a certified Diplomat in Anti-Aging Medicine under the auspices of the American Academy of Anti-Aging Medicine (A4M), a Fellow in Integrative Oncology and an instructor in Insulin Potentiation Therapy.
Dr. Gabriel Cousens

Dr. Gabriel Cousens

Medical Advisory Board

Gabriel Cousens functions as a true and complete holistic physician, homeopath, psychiatrist, family therapist, Ayurvedic practitioner, Chinese herbalist, world leading diabetes researcher, ecological leader, spiritual master, founder and director of Tree of Life Foundation and Tree of Life Center US, and bestselling author of the books Conscious Eating, Spiritual Nutrition: Six Foundations for Spiritual Life and Awakening of Kundalini, Rainbow Green Live Food CuisineThere Is a Cure for Diabetes, Creating Peace by Being Peace, Torah as a Guide to Enlightenment, and Depression Free for Life. He is considered one of the leading live-food vegan medical doctors and holistic physicians.